Agroma operates through a multi-layered cooperation architecture — bringing together industry, research, institutions, and local production networks.
Agroma's model is based on collaboration. We work with specialized partners from business and science. The goal is always to bring market-ready, production-proven products to the Moroccan market.
We collaborate with leading industrial companies to bring products based on advanced technologies, production-ready and market-proven manufacturing processes and formulations to the Moroccan market. This strategy also serves to simplify the licensing and approval process.
Know-how, experience. Provision of industrial equipment, processing technology, and technical expertise for implementation. This facilitates market approval in Morocco.
Agroma works closely with Moroccan companies as our raw material partners for lime, pozzolan, clay and more. Advanced training for service technicians on our extensive machinery opens new opportunities for local workers — from these, we recruit our own team for maintenance, troubleshooting, and repair. We leverage the networks of industry associations and OFPPT as a bridge for talent development.
Raw material supply, local manufacturing, and training & development.
Material characterization and performance testing of our products — Our product launches are accompanied and scientifically validated by leading academic research institutions in Morocco. The data collected also forms a basis for emissions trading.
Through partnerships with universities, our products — already established in the EU — are adapted to Moroccan requirements and standards, and further developed.
Agroma aligns its projects with national strategies and international funding frameworks. Integrated into the networks of local authorities, and into the established networks of cooperatives, industry, trade, and their representative bodies.
Regulatory alignment, funding support, and integration into national and international development frameworks.
At the core of Agroma's model are local cooperatives and production partners. The members of each cooperative are co-founders and shareholders holding a majority stake (75%) in the production company — the hall, machinery, and infrastructure belong to this company, financed through grants, low-interest development loans, and subsidies.
Supply raw materials (wool, halfa, agricultural residues), operate production units, and hold majority ownership in production companies — enabling decentralized sourcing and long-term operational sustainability.
Each stakeholder plays a defined role in building and scaling industrial value chains.
Provide technology and production equipment.
Validate performance and ensure compliance.
Enable scale through aligned capital structures.
Operate production and own value chain output.
A fully integrated ecosystem, where every role is structured and accountable.
All partner activities are coordinated through Agroma's digital infrastructure, including the Atlas Dashboard — ensuring alignment and visibility across all stakeholders.
The operational platform that connects industrial sites, research outputs, financial reporting, and cooperative networks — built so every partner sees what they need.
Agroma continues to expand its network of strategic partners across industry, research, and development. We are actively engaging with: